ºÚÁÏÌìÌÃ

Marianne C. Loes

Marianne C. Loes

Assistant Professor of Marketing
Department of Marketing, Supply Chain Management, and Analytics

â–¼   Biography & Education

Prior to joining academia, Dr. Loes spent 11+ years in the embedded software industry as a sales and marketing executive. She joined the faculty at the University of ºÚÁÏÌìÌà Alabama in 2014.

  • Ph.D. Business Administration, Marketing Concentration, ºÚÁÏÌìÌÃ
  • M.B.A., Marketing Concentration, Auburn University
  • B.S. Business Administration, Marketing & E-Commerce, ºÚÁÏÌìÌÃ
â–¼   Research Interests & Publications

Areas of interest:

  • Technology Adoption
  • Privacy Concerns
  • Digital Marketing

Google Scholar profile:

â–¼   Courses Taught

MKT 320: Principles of Marketing
MKT 350: Digital Marketing
MKT 380: Integrated Marketing Communications